The Infinite Monkey Theorem

Cooler Cling

The Infinite Monkey Theorem represents a counterculture in winemaking. No vineyard. No pretense. Grit was thrilled to work with the crew at Infinite Monkey Theorem to develop their first point-of-sale displays along with a campaign to help propel their amazingly delicious and portable wine in a can. The wooden display boxes were breakthrough disruptive in the category and helped open new doors in new states.

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